With iPhone's privacy changes, advertisers will get more ad-performance data for ads bought through Apple than via third parties, giving its ad business an edge (Patience Haggin/Wall Street Journal)

Patience Haggin / Wall Street Journal:
With iPhone's privacy changes, advertisers will get more ad-performance data for ads bought through Apple than via third parties, giving its ad business an edge  —  Under the iPhone maker's new rules, advertisers will get more ad-performance data for ads bought through Apple than through third parties



from Techmeme https://ift.tt/2PrxGdD

Comments

Popular posts from this blog

Microsoft says it has no plans to add more backward compatible titles for Xbox One, but says Project Scarlett will run games from all four Xbox generations (Tom Warren/The Verge)

Internal docs: Facebook employees created a test account in 2019 and within days, it was recommended extreme and conspiratorial content, including QAnon Groups (Brandy Zadrozny/NBC News)

Facebook teases Project Cambria, a high-end mixed reality headset coming next year with cameras that allow high-resolution passthrough (Adi Robertson/The Verge)